As a professional editor, content manager, and software tester who looks at every detail on the page, I apply a disciplined approach to quality assurance by running a full range of tests. After all, what good is a slick-looking page that contains a link to nowhere?
So many things can go wrong: inconsistencies in branding and messaging; typos; missing text or media files; broken links; Flash animations that don’t work as expected; sound files that are out of sync with visuals; pages that work fine on one browser but crash on another, and so much more.
Developing Great Content
I help you develop great content as a writer, editor, researcher, or project manager, carrying your vision and message through from beginning to end.
I’ll create and maintain all your web and other digital content, keeping it fresh, accurate, consistent, and up to date, or I can start you up from scratch with your own site and hand it over to you to manage on your own.
Brainstorming
When you need help with messaging, I brainstorm with you to figure out what you need to say, how you should say it, and where your message should appear.
If you’re a solo practitioner, I’ll partner with you to develop a communications plan that focuses on meeting market needs so that new customers understand who you are and what you do and become drawn to you and your business.
If you’re in a company setting, I’ll work with you, your staff, and your other contractors to develop a strategy that gets you the business results you need.
Getting Your Message Out
We can work together on a full integration of website, presentation materials, training tools, product and service guides, e-newsletters, and social media to ensure we get your message out in a way that engages your audience to respond and gives you the results you need.
The same goes for print: I write your whole piece or step in at any point during the editorial production process to ensure high-quality presentation of marketing, training, documentation, or other printed materials.
Helping you get the words out…
Eagle-Eyed Quality Assurance
So many things can go wrong: inconsistencies in branding and messaging; typos; missing text or media files; broken links; Flash animations that don’t work as expected; sound files that are out of sync with visuals; pages that work fine on one browser but crash on another, and so much more.
Developing Great Content
I’ll create and maintain all your web and other digital content, keeping it fresh, accurate, consistent, and up to date, or I can start you up from scratch with your own site and hand it over to you to manage on your own.
Brainstorming
If you’re a solo practitioner, I’ll partner with you to develop a communications plan that focuses on meeting market needs so that new customers understand who you are and what you do and become drawn to you and your business.
If you’re in a company setting, I’ll work with you, your staff, and your other contractors to develop a strategy that gets you the business results you need.
Getting Your Message Out
The same goes for print: I write your whole piece or step in at any point during the editorial production process to ensure high-quality presentation of marketing, training, documentation, or other printed materials.